HOOTERS 5

(click on image to enlarge)

The May/June issue of Hooters Magazine is finally out and on the newsstands, this one has slipped under my radar....... I haven't even seen a printed sample yet. So, that means it is time to present the final Coors Light ad illustrated by me. Still following the same theme as the four ads I had drawn before, I think I had the best time illustrating this one. The girl was really fun to draw and I really enjoyed coming up with the design and look of the background....... even though I was a little difficult doing a little research to find out all of the international names for beer (thank goodness for the internet).

I am kind of sad that this is the last ad of the series. Hopefully there will be another campaign like this next year. It is really refreshing to be able to create this kind of work, it is so much different than all of the other ad campaigns I usually work on.

Please remember to always buy Coors products.

Enjoy,

Jack

COORS LIGHT MIRROR

(click on image to enlarge)

Here is a Colorado Avalanche hockey player illustration I did for Coors Light last year. This illustration ended up being used for a two level, 33"w x 20"h mirror. This was an interesting job for me to work on since I have never created the final production art for a two level mirror before. The bottom level of the mirror was a "mirror-like" material with the hockey arena and Coors Light logo printed on it. The top level will be a clear acrylic material with the hockey player, puck and the Avalanche logo printed on it. It was a little challenging for me to figure out how to isolate the specific parts of the illustration and to create a convincing "3-dimensional" look from a 2-dimensional illustration. After I figured out what would be seperated out for each of the individual levels, I needed to create a white plate for the top level so that the art would not be transparent where the white or lighter areas would be printed. In the end, I was really happy about how this illustration turned out.

Unfortunately, I have never seen this hanging in a bar or liquor store. I really have tried to get one of these mirrors for myself, but have not had any luck........ (I haven't even seen one show up on ebay). I did get to see the prototype mirror and I was very impressed with the production on this piece.

Please remember to always buy Coors products.

Enjoy,

Jack